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09:15

Building communities around your brand with social media

Using social media to expand your brand´s reach and to connect with your audiences is a must for many radio stations. Sana Rangwala (Programming Head, Radio Mirchi Love, India)  



Using social media to expand your brand´s reach and to connect with your audiences is a must for many radio stations. Radio Mirchi Love in Mumbai, a love song station, is using videos, social media and Bollywood stars to build listener engagement. Sana Rangwala (Programming Head, Radio Mirchi Love, India)  
 
Where

Makhotka 2 - Track 1
Event type
Session