Register Now
16:10
16:40

China’s radio boom

Thousands of radio stations serve Chinese consumers, but little is known about the radio industry outside the country. Han Lei (Vice President, SMG Radio, China), James Ross (Journalist and RTHK Presenter, Hong Kong, China)    



Thousands of radio stations serve Chinese consumers, but little is known about the radio industry outside the country.  In this session Han Lei from SMG Radio talks to James Ross about Chinese radio, and specifically about Shanghai radio stations. What type of stations are listened to? Find out about programming, advertising, market research, social media, technology and more. Han Lei (Vice President of SMG Radio, China), James Ross (Journalist and RTHK Presenter, Hong Kong, China)    
 
Where

Makhotka 3 - Track 2
Event type
Session